Spotted: Lexdray Tokyo Pack in Sharp Magazine

Our Tokyo Pack was recently used in an April 2013 Sharp Magazine spread that featured essential Spring shoe styles for the season. Sharp Magazine is a bi-monthly lifestyle publication out of Canada aimed at helping Men invest in their personal brand. Special thanks to Sharp Magazine for including us.

Lexdray at Eric Clapton's Crossroads Guitar Festival 2013

We recently had the pleasure of being involved with Eric Clapton's Crossroads Guitar Festival. The festival, which took place April 12-13, 2013, was the fourth of its kind having begun in 2004 and takes place every three years. Founder, Eric Clapton, started the festival in an effort to benefit the Crossroads Centre, a drug treatment center located in Antigua. Eric handpicks each artist that takes part in the benefit concert and this year featured 30+ all-star guitarists over two nights in a line-up that included Buddy Guy, B.B. King, Jeff Beck, John Mayer, Los Lobos, Vince Gill, Robert Cray, The Allman Brothers, and of course Eric himself.

We were able to create special patches which were attached to our Lexdray Boulder and Tokyo backpacks. These "gift bags" were filled with tons of amazing gear and given to all the artists who donated their time and effort to an amazing cause. Check out the images below.

Red Bull X Lexdray DJ Backpack breakdown on Freshnessmag

Our friends at Freshnessmag always do a spot-on job of explaining our products and making the most of our images, as they've done on this recent post regarding our DJ Pack. Special shout out to Poe and crew.


Lexdray for Red Bull Thre3Style on Slamxhype

Huge thanks to Slamxhype for their continued support. They recently featured some details on our colab project with the Red Bull Thre3Style DJ competition.

Lexdray x Red Bull Thre3Style

We recently partnered with Red Bull and Streetvirus to design the ultimate DJ Backpack that finalists in the Red Bull Thre3Style competition will receive. To make the most functional DJ Backpack, we consulted with friend, DJ Clark Kent, who has made classic beats for multiple hip hop legends and travels the world performing in clubs. Young Guru (Jay-Z’s DJ and engineer) also worked with us during the design process to construct an innovative and stylish DJ Backpack. 

During the design process, we measured everything a DJ would typically carry with them to a performance and made sure there was a spot for each of these items in the bag. The front section of the backpack consists of two zippered pockets (one of them is fleece lined) which were designed to carry small valuables like batteries, memory cards, flash drives and cell phone. The second section of the bag has six mesh zippered pockets designed to hold cords of all kinds. Opposite the zippered pockets, are four padded slots that house a Shure needle case, hard drive, Serato SL4 and head phones. The third compartment of the bag was designed for 6 to 8 records and the fourth section can hold up to an 18” laptop and an ipad. The last section has a rear compartment, similar to our other backpacks, designed to store CDs. The bottom of the bag is water-resistant, includes sturdy feet so the bag sits upright and features a duck print camo pattern designed by Streetvirus. 

We will be releasing a limited run of the DJ Backpack this April. The Lexdray version DJ Pack (Ibiza Pack) will feature an all-black exterior and a grey-scale duck print camo lining.  The bag will retail for $405 and will be available here on our site and in select retail shops.

 

Red Bull Thre3Style - 3-Pack

Streetvirus x Lexdray x Mitchell & Ness for Red Bull Thre3Style

The Red Bull Thre3Style competition is already in full swing with the finals coming to Lure in Los Angeles on April 5th. Finalists of the competition may not realize it, but they will be getting some very unique gifts curated by Red Bull and Streetvirus...each item sporting the "Champion Sound" logo.

Streetvirus produced a collection of 14 individully numbered limited edition one-of-a-kind jackets. The jackets are constructed from indigo dyed vintage camouflage. 

Lexdray produced a collection of 50 numbered DJ Backpacks with a custom duck print camo lining designed by Streetvirus.

Mitchell & Ness produced 400 hi crown snap back hats for the competition.  The visor and undervisor feature a duck print camo pattern designed by Streetvirus. 

Check out images of the 3-pack below.

Lexdray x Tony Royster Jr.

We've been working on a special project for some time now with talented drummer, Tony Royster, Jr.  Tony travels the world playing with the likes of Jay-Z and Joe Jonas among others. In order to make his travel experience more seamless, we will be releasing a unique case with Tony later this year. Our first promotional piece to let people know about the project took place at the Mondrian Hotel in Los Angeles on December 21st. Stay tuned for images and more information on this collaboration.



Complexstyle's 10 Coolest Backpacks Available Now

Our F/W 2012 Boulder Pack 2.0 was recently featured on the Complex "10 Coolest Backpacks Available Now" list. Huge thanks to Complex for including us.


Lexdray Lifestyle Shoot on Slamxhype

Slamxhype recently featured some images and details from our F/W lifestyle shoot.  Check out the images here.

   

F/W 2012 Product Shots by Heath Grout


The holidays are a crazy time of year that tend to fly by in an instant. Over the past few weeks we've had lots of incredible things happen with our brand including many of our new F/W 2012 products having made their way into blogs and print publications.  We wanted to send a special thank you to our friend Heath Grout, talented NYC based photographer who shot our new styles. Thanks again Heath.
 

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