Apr 20, 2012

NIKE Air Force 1 Bespoke by Lexdray - (Part 2)

I recently had the privilege of working with my friend iZ at 21 Mercer to create my own version of an AF1. It's become common practice these days to create your own Nike's, so I wanted to do what I could to separate this pair from the rest. I started by bringing in all of my own fabrics. Every fabric we used, excluding the sole and laces, are fabrics from our original Classified Collection as well as our collaboration project with Boylston Trading Co. They include 1680D ballistic nylon, lycra coated neoprene, 1000D TPE for the swoosh and lace holes, and even our webbing is used on the tongue. These shoes are crazy comfortable too, as the entire interior of the shoe is lined with neoprene.

This being my first pair of custom Nike's, I also decided to take it up a notch by having my man Jonathan Mannion shoot them for me. Here's what we came up with.

-Alex

Mar 27, 2012

Lexdray featured on The Combined

Our Tahoe Duffel was featured today on Marcus Troy's new blog The Combined. I love the look and layout of this blog. The content is always outstanding, but the subtle overall single column look and use of strictly black and white images makes this one of my new favorite sites. 

Feb 23, 2012

Troy Twins sporting Lexdray Boulder Packs

If you were like me last week and didn't know influential blogger Marcus Troy had a virtually identical twin, now ya know. Like Marcus, Ahmad Troy is soft spoken, intellectual and opinionated. Makes me like Marcus X 2. After my initial double-take, I couldn't resist getting them to pose for a photo with me...each sporting our Boulder Pack no less. Much appreciated Troy twins.

Feb 20, 2012

On and Beyond

Multi-talented blogger, artist, photographer Vincent Tsang added a few posts to his onandbeyond.com blog last week as a result of The Blogger Project. His posts included some outstanding images from Project Wooster curated by Nick Wooster, Herno Laminar's new line designed by Errolson Hugh of Acronym, Staple Design's new line from Jeff Staple, a few pics of Pharrell and Project president Andrew Pollard, and last (though we were the first of these posts) some excellent shots of our booth.  Vincent's eye for great brands and understanding how to capture intelligent product images make onandbeyond a must read.  Thanks again Vincent.

 

Feb 01, 2012

Rumble in the Jungle - Driven by Urban Daddy

Our Tokyo Pack took a hard core trip on the back roads of Bolivia alongside the new Hummer H1 Alpha.  Read the entire article here.

Jan 23, 2012

GQ: Stuff We Like

GQ paid us a visit last week at Project New York.  They got a nice shot of one our Boulder Packs in Olive, a new color we are releasing for Fall.  It's always nice to make the GQ Eye on Style blog.  Thanks GQ. 

Jan 20, 2012

Fall 2012 on Highsnobiety

Highsnobiety posted some recent pics of our new Fall 2012 styles including the London Garment, Monte Carlo Wallet and Sau Paulo Sling.  As you can tell from the photos, we've also been working on some new colorways for the original Classified Collection styles in Navy, Khaki, Charcoal and Olive.  Stay tuned for more interior images.

Nov 21, 2011

Lexdray x BTC (FLG Collection) - Lifestyle Shots

The crew over at Boylston Trading Co put together some phenomenal lifestyle shots of our new 'FLG' collaboration capsule collection. Take a look.

Nov 21, 2011

Boylston Trading Co. x Lexdray ‘FLG’ Collection on Highsnobiety

Nov 21, 2011

Classified Collection Video Series - City Shots

Each city represented in our Classified Collection is unique in its own way.  Each was chosen because of a special connection to the Lexdray brand. At Lexdray we believe that travel and experiencing other cultures is vital.